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This way, they don’t have to leave Facebook to get the information they need. They’re more likely to follow through on their search if they don’t have to leave where they spend the most time online. This type of post helps bring awareness to the types of services you offer and helps you generate lots of leads. In order for this approach to work, take some time to research who your audience is and what types of events they’re interested in. Events can be educational, social and anything in between as long as they’re relevant and something users don’t mind exchanging their email address for.
Facebook business pages come with standard tabs you can use to show different types of information to users. For example, you have access to tabs like Reviews, Photos, Offers, Videos, and more. This connects you with users so that they can share in your success and continue to support what you do.
Promote other services that you offer to widen your customer base
Your Facebook page has an information section where you can post details about your business. So when people land on your page, they know where to find you and how to contact you. Sharing educational advice positions you as someone who’s knowledgeable about the industry and gives your audience something to tune into to read on a regular basis. Instead of only posting pictures that have been shot straight on, the drone allows you to capture birds’ eye aerial views as well. Videos posted on Facebook generate an average of eight billion views per day.
See great projects on the DIY Show Off page, where home owners and crafters can share their impressive DIY projects. Seasonal ideas, decorating, repurposing and more can all be found on this Facebook page. Make Ikea products more interesting, functional, and beautiful with hack ideas from the Ikea Hacker page. You’ll find plenty of great inspiration for making Ikea furniture your own. Personalize your home with inspiration from the Remodelaholic Facebook page community.
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Kate Arends of Wit and Delight is a Minnesota-based design blogger and marketing consultant. Her Instagram account features images of her beautifully styled home and her dreamy office . If you're a fan of colorful designs in elegant rooms with a touch of eclecticism, you'll be inspired by Arends and her unique taste.
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This tactic also positions you as someone who cares about the community and is informed about what’s going on within it. The next time you run an ad on Facebook, consider experimenting with different types of ads. This way, people can see that it doesn’t matter where the resource comes from; you will share as much relevant and valuable information with them as possible. This way, depending on what people are searching for on Facebook, your content will appear in the search results. Share topics you know your audience cares about — like how to get a mortgage, changes to the market, what to look for in a home inspection — to encourage them to stop scrolling and read. Polls and quizzes require your audience to actively take part and share their opinion.

Forward Features is an award-winning design blog by David and Mark offering the latest news, trends, launches, events and general insider scoop in the world of interiors. Their Facebook page is a great way to keep up with what’s happening in this space. He is well known for blending all aspects of decor to create something inspiring - whether it’s wallpaper, art, fabrics or furniture. As you can see, there’s no shortage of real estate content to post on your Facebook page. Pick the top ten options you can implement immediately and create a social media calendar so that you can plan out what you’ll post and when.
To be seen as a trusted resource in real estate, don’t hesitate to share links to other Facebook pages and company websites. They don’t have to be other real estate agents, but other businesses that you partner with. Your posts don’t all have to have the same polished look, but the first thing people see when they land on your page are your profile and cover photos. It’s important to get as much attention as possible for new listings to improve your chances of selling them quickly. One way to do this is to stage a home and invest in a professional videographer to film the property. If there’s a need within the organization, a special event or an offer, share the details with your followers and visitors.

MOEM Studio are a dynamic design duo from Barcelona, creating sumptuous and artistic designs for hotels, bars, restaurants and wellness spaces. This Polish design agency is based in Krakow and describe their mission as to ‘design human-friendly spaces’ - a perfect goal! The team work in both commercial and private settings and are very talented at creating unique, stylish yet warm spaces. We love the wide range of styles this team embraces to create something different for every project. The benefit of having custom tabs and posting about them is it makes it easier for users to find what they’re looking for vs. scrolling through all of the information on your Facebook homepage. This way, you’re able to attract more than just residential customers and expand to serve renters and customers looking for commercial properties.
For example, 95% of millennials searched website listings during their search for a new home. So when potential customers find your Facebook page, they want to see more than just listings. They want to hear about the experiences of people who’ve worked with you, see customers in the types of homes they’re also looking for, and see if you’re able to close deals. For endless home inspiration with a variety of styles, look no further than the Instagram account of designers Ariel Ashe and Reinaldo Leandro.

This requires them to do more than just like a post and move on without digesting the information. New England Home is dedicated to showcasing the unique architecture, design, and building that define the luxury home in New England. From urban lofts to mountain retreats, from oceanfront compounds to suburban estates, New England Home celebrates the very best of living in New England. Find an endless supply of DIY projects for the home on DIY Projects World. This home improvement Facebook page has loads of outdoor projects, home improvement ideas, and more, all within reach of DIYers.